Study from Kampgrounds of America
Love for the Outdoors, an Influx of Younger and More Diverse Campers, and More Millennials Starting Families are Among the Key Drivers Fueling the Growing Popularity of Camping
BILLINGS, Mont.–(BUSINESS WIRE)–More North Americans are discovering the benefits of time spent outdoors and as they do, they’re committing more time to camping each year. More than 7.2 million households in the U.S. have started camping over the past five years, bringing the total number of camping households in the U.S. to a new high of 78.8 million, according to the 2019 North American Camping Report®, an annual independent study supported by Kampgrounds of America, Inc. (KOA). North Americans are also camping more frequently than ever before, with 72% growth among those who camp three or more times each year – the most avid group of campers – since 2014.
Key factors driving this upward trend include an influx of younger and more diverse campers; millennials having kids and taking them camping; and North Americans’ love for the outdoors.
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